Link Building Copywriting Website Audits Case Studies

Auditing Your Web Site: Minimize Risks, Maximize Potential

PAII 2002 (Professional Association of Innkeepers International) — Chicago, IL

April 14th, 2002

Seminar by Stephan Spencer

Think your website is the best it could be? Step back and take an objective look
at your website and identify its weak points in the areas of branding, usability,
security, legal, search engine findability, design, content, and more. A magazine
columnist, international speaker, and founder of multinational web design firm
Netconcepts will provide insider information on “best practices” in online
marketing from corporate clients like Birds Eye, Gorton’s Seafood, Wella, and
Midwest Express.

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50% increase in traffic in 6 months

“Netconcepts has been instrumental in getting our WellaUSA.com site higher search engine rankings and in getting a lot more of our pages included into Google.”

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Bottom line focus for this online retailer

“We found the Netconcepts assessment to be filled with practical value and immediate application. We were impressed with their in-depth understanding of website fundamentals, as well as their bottom-line focus. …It was a powerful study - I would recommend Netconcepts to any retailer looking to improve their online success.”

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Delivered more than theory for this health services provider

“…an excellent benchmarking exercise for prioritizing improvements and measuring our progress.”

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Website audit an eye opener - integrated approach appreciated

“Overall we found Netconcepts’ audit of our site to be extremely valuable. It was a real eye opener. We highly recommend it.”

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Website audit excellent working document

“We definitely think the Netconcepts web site audit provided value and is an excellent working document. I have a new hire who is busy incorporating thoughts and ideas from the audit into our internet marketing plan.”

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How To Audit Your Beauty Site For Maximum Online Effectiveness

Beauty Online 2001 — San Francisco, CA

March 21st, 2001

Workshop by Stephan Spencer

Are you absolutely sure that your web site is running at peak efficiency, dazzling customers, coming up high in search engines, generating an adequate ROI, and not leaving you exposed to unnecessary litigation?

Step-by-step, you’ll learn what areas to audit in your Internet presence, including: legal and procedural, public relations, financial, performance and reliability, customer service, Internet marketing task force, technical, user experience, accessibility, content, community, “findability”, e-commerce, privacy, and last but not least, security.

This interactive workshop will give you hands-on experience with:

  • Where and how to begin the evaluation process
  • What to audit and how often
  • Tools and resources to use in auditing
  • Benefits of auditing, risks of not auditing
  • Turning measurements and recommendations into an Implementation Plan
  • Applying all these tools and principles to your specific needs.

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How to Create Your Food Site for Maximum Online Effectiveness

eFoodservice — Chicago, IL

July 28th, 2000

Workshop by Stephan Spencer

Do you want your foodservice Web site to run at peak efficiency, dazzle customers, come up high in search engines, generate an adequate ROI, and not leave you exposed to unnecessary litigation? Step-by-step, you’ll learn what areas to watch in your Internet presence, including: legal & procedural, public relations, financial, performance & reliability, customer service, Internet marketing task force, technical user experience, accessibility, content, community, “findability”, e-commerce, privacy, and last but not least, security. This interactive workshop will give you hands-on experience with:

  • Where and how to begin he evaluation process
  • What to investigate on your site and how often
  • Tools and resources to use in creating a web site
  • Benefits of auditing, risks of not auditing
  • Turning measurements and recommendations into an Implementation Plan
  • Applying all these tools and principles to your specific needs

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How to Audit Your Food Site for Maximum Online Effectiveness

eFood East — Boston, MA

June 19th, 2000

Workshop by Stephan Spencer

Are you absolutely sure that your Web site is running at peak efficiency, dazzling customers, coming up high in search engines, generating an adequate ROI, and not leaving you exposed to unnecessary litigation? Step-by-step, you’ll learn what areas to audit in your Internet presence, including: legal & procedural, public relations, financial, performance & reliability, customer service, Internet marketing task force, technical user experience, accessibility, content, community, “findability”, e-commerce, privacy, and last but not least, security. This interactive workshop will give you hands-on experience with:

  • Where and how to begin he evaluation process
  • What to audit and how often
  • Tools and resources to use in creating a web site
  • Benefits of auditing, risks of not auditing
  • Turning measurements and recommendations into an Implementation Plan
  • Applying all these tools and principles to your specific needs

Spread the word: delicious this:How to Audit Your Food Site for Maximum Online Effectiveness digg this:How to Audit Your Food Site for Maximum Online Effectiveness spurl this:How to Audit Your Food Site for Maximum Online Effectiveness furl this:How to Audit Your Food Site for Maximum Online Effectiveness reddit this:How to Audit Your Food Site for Maximum Online Effectiveness Add to Y!:How to Audit Your Food Site for Maximum Online Effectiveness

How and Why To Audit Your Web Site (workshop)

The Executive Committee (TEC) — Madison, WI

March 7th, 2000

Workshop by Stephan Spencer


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